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Website Analytics: what it is and who needs it?
This is part 1 of 5 in the How-To Course Google Analytics: How to install and use it on your website
This is a 5 part course taking you the what, why and how Google Analytics works.
Understanding who and what they look at when people visit your website is critical to you if you are building an online presence. You have to measure your results, find out what is working so you can do more it. …
Google Analytics: How to set up your free account
This is part 2 of 5 in the How-To Course Google Analytics: How to install and use it on your website
What Is Google Analytics
Google Analytics is a free web analytics service offered through Google. It tracks, compiles, and generates the exact type of statistics we talked about in the first part of this report. I love Google Analytics because it’s robust, easy, and free!…
How to Set Up Google Analytics Email Reports
This is part 3 of 5 in the How-To Course Google Analytics: How to install and use it on your website
Once we understand what analytics are and how to start collecting them, it’s easy to understand how important they are in terms of researching and understanding our market. One beautiful aspect of Google Analytics (hereinafter referred to as GA) is that you can “order” reports on a regular basis.…
Google Analytics: Terminology, Referring Sites and Keywords
This is part 4 of 5 in the How-To Course Google Analytics: How to install and use it on your websiteTerminology
Google Analytics uses certain terms to identify traffic and give you the information you need to make informed decisions. Let’s go over these terms as you will use them often while analyzing your statistical data.
Visits – The number of unique visitors to your site or page.…
Google Analytics Website Overlay
This is part 5 of 5 in the How-To Course Google Analytics: How to install and use it on your website
Another very useful and important feature in Google Analytics is the Website Overlay (which is now being called In-Page Analytics in some beta accounts). You’ll find it by going to the ‘Content’ section and clicking ‘Site Overlay’ or “In-Page Analytics”.…
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